A Guide to Becoming an Infopreneur, Part 4
Written by: Don Miller
Posted on December 11, 2007
Filed Under Starting your Online Business
You have chosen your niche, secured your domain, and by now, looked at 100 different themes and have your favorite online and ready to roll. Now its time to get to work!
You are ready to add valued content. You are motivated, you have told your friends what you are doing, created some buzz so you sit down to your keyboard with your favorite beverage of choice. You have been anticipating this day for a long time. You have even let your mind wander into thinking how you are going to monetize your brand new site. Then it hits you without provocation, you don’t know where to start. Read on,
Some call it writers block. Generally for new bloggers I call it fear. You are not sure where to start and the thought of you writing your first article actually has gripped your motivation and placed your energy on hold. Fear not, you are an expert, remember? Your area of expertise was chosen, because of your knowledge, more importantly because of your passion. Let’s learn how that passion can be used for your business, starting right now.
Passion is the first step to Success
Passion is really the component in your business that assures your success. When you don’t love what you’re doing it’s really hard to hide it. You will meet many people with talent and knowledge, but they lack passion. Passion properly channeled will fuel your talent and knowledge to levels you once thought were unattainable. Talented people aren’t always the winners. The difference make is passion. Take a look at any significant upset in sports.
In the 1980 Winter Olympics a rag tag bunch of barely legal teenagers beat the Soviet Union in ice hockey “Do you believe in miracles?” asked Al Michaels, and everyone did after the U.S. beat the Soviet Union 4-3 in the medal round of the 1980 Winter Olympics. The Soviets, who had won eight of the previous nine Olympic gold medals, had blown away the American college kids 10-3 in a pre-tournament exhibition just days before.
The difference maker? Those kids had passion
Passion propels your want to, and produces energy
Have you ever been doing something, anything, so fun, so thoroughly entertaining, that you wanted it to go on forever? A properly chosen niche can do that for you. I still work a day job. For the purpose of this point, I just thought back to my day yesterday. I can tell you with reasonable certainty that I found a way to tell at least 20 people about my blog , my business, my plan, and my purpose. Passion is contagious. I have pre-sold my ideas to many through casual conversation. The same can be done on you blog or website. All you are doing is having a conversation online. I can’t help it, nor do I want to try and change it. I am passionate about what I am doing. I can stay up all hours of the night, writing brainstorming, creating content and pouring myself into my business. I am not a young man. Gosh I hate the way that sounds. However I am passionate about what I am doing. That’s what gives me energy. This blog will succeed. I know it will. I want it.
I am an avid reader. Recently I read a book by John Maxwell, Talent is Never Enough. I heard him speak once, bought my first Maxwell book, and have been a fan ever since.
In the book he tells a short story of a cocky young man who visits Socrates in search of knowledge. After his question grabs him and dunks him under water for 30 seconds. He lets the boy up and asks him “what is it you want?” Wisdom was his reply. He was dunked again and held under, this time longer. Socrates asked again, what is it you want? Wisdom he sputtered as his head went under yet again. As he was brought up this time, the old man asked again. What is it you want? The boy shouted out , Air! I want Air! Socrates replied, when you want knowledge as much as you just wanted air, then you will get knowledge.
The only way you can achieve anything of significance is to really want it. Passion provides that.
But I still cant write
Oh my, I hear this all the time. Yes you can, and here is an example that may help you. I have this kind of conversation daily. I work with a gentleman that is a shutterbug, a photographer . I have seen his work and it is very good. He is contemplating starting a blog or a website. I have a sophisticated Nikon camera myself that never seems to take the kind of pictures I want.
I asked him one day. Can you show me how to take good pictures? For the next 15 minutes he asked me a few questions, and spoke without taking a breath about how to set the camera correctly, gave me a lesson on exposure, focusing my camera, and more. When he finished I told him, you just wrote your first 5 articles! It really is that easy, if you focus on what you know.
A few Tips to get you started
Ideas for articles should flow from your knowledge base easily. Sometimes I will have an idea and I am in a place that I can’t write. I will jot down the idea on a piece of paper, and put it in my pocket. Oddly, my best ideas usually come when I am in the shower, figure that one out. I mean I am to the point of perhaps adding a waterproof grease board to my shower stall. I then transfer my thoughts to my WordPress dashboard as titles, and save them as drafts. I just checked, and I have 15 articles started as this writing.
I have found that a simple outline gets me started and helps me stay on my subject matter. Sometimes all I have is that outline for days and weeks. That is okay too. I will get to them. The idea for this series in fact has been in the hopper for several weeks.
You must get started in some form or fashion. I was once married to golf. I mean, I played everyday and practiced at every lunch hour. What I learned through golf I have applied to every area of my life. “you learn to hit good golf shots by hitting good golf shots” You have to pick up a club and swing it. You have to hit bad ones to learn how to hit good ones.
Writing content is the same way. You must write a good post to learn how to write a good post. And you will. Your site visitors and comments will provide you with feedback. You must learn what it is they are looking for. That shouldn’t be hard. Don’t get discouraged if you are not inundated in comments. You mission is simple. To quote Sean Connery in Raising Forester, Pound those keys Dawg! If you write it , and write it with passion, you will become an authority , they will come.
Perfection?
Are you one of those that look for perfection in every thing you do? I am sorry, I am too. I have thought about starting a support forum for those of us that hang on to the thought that perfection is possible. I have read the worst post ever written. I have never seen the best or perfect post. There are resources to help us along though. Copyblogger, in my opinion offers some of the best information for writing to your blog or website that is available.
Some of your research time needs to be spent there. The catch is you must come back to see me. A little suggestive selling on my part. There are numerous writing sites that offer help. Ultimately, your style and creativity will evolve from you, and that is what will make you unique. Actually I have found that my best work comes from sitting down at my keyboard without the distraction of what everyone else is doing or what they are writing.
“All you can do is all you can do, and all you can do is enough”
An offer to help
I have told you I like helping, mentoring and coaching. If you want someone to bounce an idea off of, I am available either though email info@makingsalesmakingmoney.com or by commenting and I will do what I can in the way of support. I answer every e-mail as quickly as possible.
Your content will produce traffic and that will give you the opportunity at pre-selling you visitor. I almost said monetize didn’t I? Not yet, it’s coming.
A Guide to Becoming an Infopreneur, Part 1
A Guide to Becoming an Infopreneur, Part 2
A Guide to Becoming an Infopreneur, Part 3
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Tags:home based business, infopreneur, writing content
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A Guide to Becoming an Infopreneur, Part 4…
You have chosen your niche, secured your domain, and by now, looked at 100 different themes and have your favorite online and ready to roll. Now its time to get to work!
You are ready to add valued content. You are motivated, you have told your friends…